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Jeremy Palmer: Black Ink Project Review Day 7

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Update

After months in the making, Jeremy Palmer finally released his Black Ink Project 2 course to the public. Get all of the details on the Black Ink Project 2 Homepage.

Jeremy Palmers Black Ink Project: Review of Day 7

This is the seventh installment of Jeremy Palmers Black Ink Project series.

In this series, I will be reporting on my participation in Jeremy Palmers Black Ink Project webinar training course.

Each day, I will post the topic from the previous day’s session and will share at least one important idea that I took away from the session. These posts are intended as an overview of the webinars and NOT to replace participation in them.

Background

For those of you that don’t know him, Jeremy Palmer is the author of the(now free)mega-hit ebook called “High Performance Affiliate Marketing“. In this book, he details how he went from barely showing a profit to a super-affiliate.

You can find the course outline and schedule here.

Today’s Topic: Designing A Visually Appealing Site

Today’s session was packed full of both conceptual and technical considerations for designing your site. I will be covering the highlights only. Sign up at http://www.theblackinkproject.com for all of the slides, recordings and other visuals.

Highlights

Here is a list of the topics covered in this webinar:

  1. The two main elements of good site design: usability and aesthetics.
  2. Sources of design inspiration: merchant sites, competitor sites and design galleries.
  3. Collecting design examples and keeping an inspiration folder online and offline.
  4. Common layout blocks.
  5. Discussion of layout examples and which one Jeremy favors.
  6. Best layout resources.
  7. Best color resources.
  8. Best typography/font resources.
  9. Image formats and their proper usage.
  10. Best online and offline design resources.

As you can see, there was a TON of great content covered in this webinar. Keep in mind this course allows you to attend live sessions or download the course materials for self-paced independent study. There is no reason to feel like you are behind at any time.

You just need to make a time budget each day for working on this project.

My Top Take-Away

The coolest tool I’ve seen yet for helping you visualize your site layout is the Yahoo Grid Builder. It allows you to see what effect changing different spaces has on the overall appearance of your site.

Tomorrow’s Topic: Concept to Construction

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Best,

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